FIRST ON THE BLOG: Well… the market leader is expanding once again. WSAZ NewsChannel 3 is #1 in the Huntington-Charleston, WV market and they will expand to keep that #1 dominance.
On September 8th (god help me), WSAZ NewsChannel 3, First Look at 4:00 will debut. It will be an hour-long 4:00 p.m. newscast that will be anchored by the current 10:00 p.m. team (seen on WQCW 30) of Bill Murray, Brittany Hoke and WSAZ First Warning Weather Meteorologist Kelly Ann Cicalese. This new newscast will be the ONLY one on at 4:00 p.m., since WCHS 8 and WOWK 13 both start their weekday early-evening newscasts at 5:00 p.m.
This is just the third such expansion at WSAZ 3 this year:
- WSAZ 3 expanded their Midday broadcast to a full-hour.
- WSAZ 3 moved The 10:00 O’Clock News broadcast to WQCW 30 after WSAZ 3’s owner Gray brought WQCW 30 earlier this year and expanded that broadcast to a full-hour.
- WSAZ 3 adds an hour-long 4:00 p.m. newscast called First Look at 4:00.
With this expansion, WSAZ 3 will continue to dominate it’s #1 status in the market.