WKBT recently added primetime news for DT2.

WKBT-DT 8 / La Crosse – Eau Claire, WI (“News 8”)
WKBT-DT 8.2 / La Crosse – Eau Claire, WI (“MyTV”)

FIRST ON THE BLOG: More primetime news in Western Wisconsin. Here’s why…

… WKBT 8 now has a weeknight-only primetime newscast at 9:00 p.m. for it’s DT2 subchannel, which carries the MyNetwork TV affiliation. My News at 9:00, as it’s currently known, is delivered by the WKBT 8’s News 8 team. It’s a half-hour newscast and now competes against WLAX 25/WEUX 48’s FOX 25/48 News at 9:00, which is produced by WEAU 13, for primetime news in the market. But unlike WKBT 8’s primetime production, the primetime newscast seen on WLAX/WEUX 25/48 is on, 7 nights a week.

Hmm… interesting.

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