FIRST ON THE BLOG: Southeast Texas is a weekday 4:30 a.m. morning news market now… thanks to KFDM.
Since last week (as of this post), KFDM 6 has added a 4:30 a.m. half-hour morning extension of their morning newscast, The Morning Show. The newscast now competes with KBMT 12 (ABC – 12.1/NBC – 12.2)’s already expanded 12 News Daybreak at 4:30 a.m. The newscast is anchored by Melissa Daigle and long-time KFDM 6 veteran Dan Gresham with KFDM Channel 6 Weather from long-time SE Texas Meteorologist and KFDM 6/KBTV 4 veteran, Dana Melancon and LIVE Reports from around the area with James Ware.
With the 4:30 a.m. newscast expansion, The Morning Show now becomes a 4-and-a-1/2-hour-long morning program, with the first 2 & a 1/2 hours on KFDM 6 and the last 2 hours (7:00-9:00 a.m.) on sister station KBTV 4 (FOX). KFDM 6 only competes with the first 2 & a half hours with KBMT 12 while the 7:00-9:00 a.m. morning news on KBTV 4 is the ONLY ones on in the area.
So more morning news on KFDM 6 means more local news coverage in Southeast Texas. So now there’s a bigger “Morning Show” on KFDM 6 and KBTV 4.