FIRST ON THE BLOG: KXVA has been touting some big changes for yesterday, Tuesday August 2nd. They did but we’ll only talk about one big change that the station made yesterday… its local newscasts.
Yesterday with new changes that KXVA 15 made, the station has decided to move its newly branded FOX 15 News from 6:30 and 9:00pm to 6:00 and 10:00pm. They did this as to compete against the market’s “big three,” which is KRBC 9 (NBC), KTXS 12 (ABC) and KTAB 32 (CBS).
The newly branded FOX 15 News at 6:00 and FOX 15 News at 10:00 are anchored by Bob Brackeen and Monica Quintero. This creates a seismic change for the market as now they no longer have access to a 6:30pm newscast, nor a primetime newscast at 9:00pm, something that KXVA 15 was able to deliver that other local departments couldn’t.
But they made this move to try to aggressively compete against the market’s “big three” and make the station a name for itself in terms of local news. I wish all the luck for them.