FIRST ON THE BLOG: If you’re looking for an earlier timeslot for local news in Eastern Washington, its hard to believe that they will get an earlier newscast on in the afternoon. More like 4:00pm to me.
Starting Monday September 12th, KREM 2 is adding a half-hour 4:00pm newscast. Titled KREM 2 News – First at 4:00, it will be the ONLY local newscast on at that timeslot in the market as KXLY 4 (ABC) and KHQ 6 (NBC) begin their early-evening newscasts at 5:00pm.
The newscast will be anchored by Jane McCarthy with StormTracker 2 Weather from AMS/Memebred and NWA/Sealed Chief Meteorologist Tom Sherry.
As I just learned recently, this is not the first time a Spokane station has launched a newscast in the 4:00pm hour. KREM 2 may be the first to launch at 4:00pm, but I learned that KHQ 6 used to have a local newscast at 4:30pm in 1994 and again in the late 90s and early 2000s, which has since long been cancelled (twice) due to possible low ratings at the time. But its 2016 and times have changed tremendously and now, it seems like afternoon news is now important in every market, including in Spokane.
And don’t be surprised because smaller markets like Boise actually have two 4:00pm newscasts (KBOI 2 – CBS and KTVB 7 – NBC) as opposed to the just one that Spokane would have on KREM 2 (CBS). Btw, we don’t know what would fill the 4:30pm timeslot and where Dr. Phil would land as that currently occupies the 4:00pm timeslot.
And this would fill the 4:00pm landscape across KREM 2 and its sister stations in the Northwest as KING 5 in Seattle, KGW 8 in Portland and KTVB 7 in Boise (all NBC affiliates) all air hour-long 4:00pm newscasts.
So if you don’t want to wait for local news at 5:00pm in Spokane, KREM 2 will help you by offering one at 4:00pm. If you don’t like waiting too long, then this would sound good to you and to me, even though I don’t live in Eastern Washington. Haha.